Ben Lowndes #viewsoncomms

A perspective on PR, development and life in the South West

Tag Archives: Wales

Thoughts from #SevernGrowthSummit: no ‘powerhouse’ needed

As business events go, the Severn Growth Summit at Celtic Manor was high profile judging by the response it generated.

I was one of about 350 people to attend the conference, which looked at how government can and businesses improve the economies around the West of England, Cardiff and Newport.

Welsh Secretary and Vale of Glamorgan MP Alun Cairns used the recent decision to abolish tolls on the Severn Bridge to press the case for a Western Powerhouse to drive growth across the areas. The comms teams should be delighted with the coverage this generated. I’ll come back to the powerhouse theme shortly.

There is more than a touch of symbolism to the tolls going. For those who use the bridge every day, it’s said by JLL’s Chris Sutton to be worth an extra £1,500 a year. There are 25m journeys made across the bridge each year and thousands of people use it on their daily commute. It’s a good example of how government action can make working between the three cities easier and more successful.

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#Togetherstronger: more than a marketing slogan

After the chaos of Brexit and divisive tone of much of the reaction to the vote, there’s nothing like sport to bring people back together.

And what a rollercoaster of a week it’s been. As a remain supporter and proud Welshman, I was disappointed that so many people in Wales voted to leave the EU.

The prevailing, and sometimes lazy, narrative that has emerged since is one of a nation divided.

Then Friday night happened…

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Why Rooney and co could learn PR from the Welsh

I am a proud Welshman, but I’ve always supported all the home nations in sporting events. I have an English dad and have spent my adult life in England, so I can’t do tribalism credibly even if I wanted to.

I was gutted by Wales’ defeat in the rugby to France yesterday in one of the most gripping contests I can remember. In many ways, it felt like those sporting failures etched on my memory: heroic performances, outrage at a referee and our boys coming up just short again.

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Links I like 11.08.08

From valley to vale – Inside Housing
This piece on housing delivery in Wales is the latest part of Inside Housing’s campaign to make better use of public land to accelerate housebuilding in the UK. The best bit, however, comes at the end where a reader asks if the article is available in Welsh. The editor makes good use of Google Translate before responding to the query. 

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