Five place points from the Growth Plan

A copy of the Growth Plan

Just when we thought things couldn’t get any stranger…

Friday’s heavily trailed fiscal event contained few surprises for anyone following the news. But it was no less mind-bending for that.

Here was a ‘small-state’ government setting out its most statist programme for borrowing and spending yet. Their supporters would ridicule Labour opponents for suggesting an intervention this big.

At the same time, they unveiled the largest tax cutting programme in 50 years – bigger than Nigel Lawson’s 1988 budget that many still speak about.

The £60bn measures to fix energy prices for homes and businesses had to happen, it’s true.

Other details in the government’s Growth Plan – tax cuts making up £45bn of a £234bn debt financing requirement – sharpen one’s focus on the cost. That’s if you can stop your eyes watering at the size of the numbers.

Meanwhile, markets watched askance as the pound fell to $1.08 against the dollar.

Many commentators pointed to the regressive nature of the tax cuts, which unquestionably favour wealthy people. Others have made this point already, and I’ll touch on it later in this post.

Having followed many statements on growth and helped to promote them when working for a government body, I’m struck by the ‘throw everything at it’ spirit of this one. The pace of change it sets is extraordinary.

The Resolution Foundation’s Torsten Bell explained how unusual this approach is yesterday.

As always, there is much to debate, and people will pour over the detail. Having read the plan, here are five points I thought would interest those striving for better businesses and places.

Continue reading “Five place points from the Growth Plan”

Royal reflections show doing what’s right beats doing what looks right

People gather at the funeral procession at the roadside with soldiers at either side of the Queen's coffin

Events of the past week provided an opportunity for collective reflection, whatever your views on the monarchy.

I felt unexpectedly emotional and uncertain about the Queen’s passing. There is some personal context. I turned 47 on Sunday and have come through a tough couple of years. The last thing we needed was more uncertainty. But despite the madness happening around us, I start the week feeling optimistic about the future.

I’ve been saddened and moved, without approaching anything near full on ‘mourning’. It was strange stepping away from blanket media coverage and online discourse about a ‘nation in grief’ to see people having coffees, travelling to meetings and getting on with their lives.

Good comms, bad comms

I’ve supported clients’ communications whilst looking on in bemusement as some brands showed ‘respect’ in weird ways that caused a stink. On Twitter, @GrieveWatch provided some light relief by sharing the dafter examples of ‘respect’.

Many comms people (once again) provided sound advice during the mourning period. They helped organisations strike the right balance between respecting those affected by the Queen’s death whilst recognising that many will not be. They advised against anything too promotional and put events and campaigns on hold. And, yes, if they had been in the room at the time, they would have said that kicking paying customers off site for a day isn’t ‘respectful’.  

As the Queen’s funeral approached, the gap between what I’m seeing and the media narrative has narrowed. After years of backbiting and division, here we are feeling and speaking as one, right? Or, at least, we’re giving people space to express their views without trashing them for it.

I take heart from how so many people joined this conversation. They used words like ‘dignified’, ‘duty’ and ‘constant’ repeatedly. Many saying this did not know the Queen. This highlights the strength of a narrative supported by an enduring truth.

It also points to something we seem to have lost. And it all stands in stark contrast to how we see today’s political and business leaders.  

Continue reading “Royal reflections show doing what’s right beats doing what looks right”

Why the public shouldn’t hate ‘comms’: an open letter to Matthew Parris

Matthew Parris wrote on Saturday that people ‘hate comms’ for its slickness and vacuuity. This is my response to his comment.

Dear Matthew,

I enjoy your writing about politics, and the Conservative party you represented in Parliament during less febrile times.

Your analysis about the lack of new ideas in British politics today strikes a chord with me. I also share your despair at how this is playing out in the turgid Tory leadership contest.

You were right to warn on Saturday that the party is heading towards the abyss as things stand.

I was also struck by your comment about the comms profession’s supposed role in the campaigns, when saying:

“[Rishi Sunak] has fallen prey to the vultures of what we now call “comms” — professional communications advisers. A breed with a blind spot when it comes to the one truth about comms that matters: that the 21st-century British public hate comms, spot it a mile off, and walk away.”

Continue reading “Why the public shouldn’t hate ‘comms’: an open letter to Matthew Parris”

Distinctive future for stand-out comms team

Green leaf stands out in a load of brown leaves

After nearly five great years at Social, I’ve just completed my first full week as owner of a new comms consultancy.

Social’s former South West business is now Distinctive Communications. A plucky, collaborative talented team of six who I’m proud to call colleagues is joining me on the journey.

This follows an agreement between Social and myself to sell its South West business to Distinctive. It offers a rare combination of continuity, credibility and the excitement of starting afresh. Although it’s a huge decision personally, I think it’s a massive opportunity for all colleagues involved.

The Distinctive team, at the Engine Shed in Bristol
Continue reading “Distinctive future for stand-out comms team”

Mayor or committees won’t solve Bristol’s collaboration challenge alone

City of Hope Bristol

This post first appeared on Bristol 24/7’s Your Say section on 19 April. Thanks to them for their excellent coverage of all perspectives of the city’s mayoral referendum.

I’ve been fortunate to see devolution take shape in cities across England over the last 20 years.

That experience leads me to believe that local people, not Westminster, should have the tools to lead this change. Although Marvin Rees last year received a mandate to serve as mayor until 2024, Bristol has further to go before seeing the full benefits of devolution.

The referendum around whether the council is best led by a mayor or committee model of governance should sit within this context.

Context matters here. Although I’ve clocked hundreds of posts across Twitter and news feeds, this isn’t easy to see amidst claim and counterclaim.

Top posts online (by engagement) mentioning the referendum between 13 March and 16 April. 

I don’t have a vote in the referendum, but I am interested in its outcome as someone who works here and employs people living in the city. My thoughts come from that perspective, as someone who’s worked with the council and the offices of both elected mayors since 2010.

Continue reading “Mayor or committees won’t solve Bristol’s collaboration challenge alone”

No logo. Why giving creative time away won’t work

No

Heated responses to the West of England Combined Authority’s call for ideas for its London Underground-style regional transport brand were timely for me.

They came as I set out priorities for the year ahead. Who do we want to work with? How can we build on last year’s success? What can we stop spending time on to focus more on what we need to do?

Then WECA’s call to residents to submit brand ideas for the region’s public transport network drew a sharp response. It also highlighted issues that comms professionals grapple with every day.

Continue reading “No logo. Why giving creative time away won’t work”