McSweeney’s resignation statement eases the heat, but spin culture holds on 

Number 10 Downing Street

After days of pressure on the government, Morgan McSweeney’s exit as Number 10’s chief of staff felt inevitable.

As resignation statements go, it made a fair attempt to own his part in a scandal that could still engulf his boss.

It admits his role in advising the Prime Minister to appoint Peter Mandelson as US Ambassador, acknowledges the damage caused, and owns the failure.

It stands up well against a political culture that too often denies responsibility at all costs, even when the evidence screams otherwise.

Other parts of the statement – included here and in full below – landed less well though.

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Why late payments hurt agency growth, and what we do about it

Pay me

Celebrating success matters for small teams. We’ve had plenty to celebrate at Distinctive recently, as we take on new clients, win recognition and build a team spanning from Cornwall to Gloucestershire.

We’re part of a wider success story of a growing independent agency sector employing more than 230,000 people and contributing billions to the UK economy. It’s a diverse, resilient, vibrant industry that doesn’t ask for handouts, and innovates in the face of huge challenges. 

There’s plenty to be confident about in 2026. But it’s not plain sailing. And I want to write here about the worst part of agency life that impacts almost every business I know, including ours.

Step forward, late payments. A silent drain on time, energy and momentum. It’s a tricky topic to cover, and I’ve reflected on posting about this for months.

But spending Saturday morning at month end drafting emails to chase for payment pushed me to write something on LinkedIn. This post expands on those thoughts.  

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The collaboration challenge: how places can keep moving through chaos

Chaos images - front cover of Spectator and Economist magazine.

A fast start to the year makes it important to find time to make sense of events and what they mean for us.

Headlines scream chaos at us. Donald Trump’s statements this week alone – on Greenland, threats of increased tariffs, slurs against NATO troops and peace boards with Putin – are enough to make the head spin. And maybe that’s the point.

We can’t know what this means for the global economy, security and the values that many world leaders seemed to share until recently.

Canadian PM Mark Carney’s incredible speech at Davos highlights a ‘rupture’ in these values. His call to other ‘middle countries’ to become beacons in ‘a world that’s at sea’ resonates. Canada’s response to Trump’s aggression – on taxes, investment, defence spending, and closer partnerships with Europe – seem hugely impressive set against the trivia served up here.

Could it be a defining moment? If you have 15 minutes, I’d recommend watching it.

The rupture Carney speaks of has been a long time in coming. Now it’s here, addressing it feels like the biggest collaboration challenge of my lifetime.

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Britain isn’t broken, but Jenrick shows that politics is bust

Broken Britain flag

If you want to know what’s wrong with British politics and the media’s relationship with it, Robert Jenrick’s bumpy landing at Reform UK offers a solid starting point.

“It’s time for the truth. Britain is in decline,” he said on Thursday, after arriving late to announce his defection to Nigel Farage’s Reform UK from a Conservative Party he once aspired to lead.

Opportunistic, noisy, and clumsily handled, his announcement and the media reaction to it neatly sums up the Westminster bubble’s failure to look beyond personalities that increasing numbers of people can’t stand.

It farcically followed Jenrick’s sacking from the shadow cabinet after Conservative aides found a draft speech announcing his defection lying around before he had a chance to use it.

This was the ‘irrefutable evidence’ of Jenrick’s disloyalty Conservative leader Kemi Badenoch cited when confirming Jenrick’s sacking on social media.

Jenrick went silent for hours. Badenoch scuppered Farage’s plan to publicly welcome him to an ‘insurgent’ party which increasingly resembles a failed old guard that Reform’s leader eagerly sets himself against. 

And the media lapped it up.

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What next for blogging and X? Changing two old habits for 2026

What next?

I’ve been thinking about what to do with two long-standing communication habits I let drift for different reasons in 2025.

The first one is blogging, specifically this blog after a year in which I’ve published very little on here.

I was a civil servant when I set this blog up in 2010. I used to write very often about what I was doing and thinking. It gradually grew a following without getting into trouble with my employer.

Four jobs later, I lead a small very busy PR agency with around 20 clients on its books. We did a hell of a lot last year. At times it felt like I barely had time to draw breath, let alone write here. This infographic from the team sets out some of our achievements in 2025.  

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Starmer’s red-tape crackdown won’t fix the trust problem

Starmer gives a speech in Hull in March, surrounded by people in a crowd

Overly cautious, hidebound by process, blocking the path to progress.

So said Labour Prime Minister Keir Starmer as he voiced frustration over public bodies’ collective process problem which he says obstructs the government’s growth ambitions.

His address in Hull last Thursday highlighted familiar complaints about a lumbering state, which play out more vividly in American politics.

Bits of government – notably the quangos* – don’t work together well, or quickly enough, it’s claimed. There’s too much duplication, with comms teams coming in for special mention. Organisations announce endless, repeated consultations which masquerade as action. And politics finds itself in a ‘defensive crouch’, ducking big decisions.

All this while housing and energy costs rocket, patients wait for hospital treatment and living standards slide.

Those sentiments underpinned his headline-grabbing pledge to slash bureaucracy by abolishing the body set up to run the NHS in England.

I think you get more from listening to a speech as it’s given than you do from reading the pre-briefed, slanted headlines. You can catch it here.

The points about regulation chime at least in part with complaints by Liz Truss – remember her? – about red tape strangling growth. Tanking the economy with a recklessly disastrous mini budget didn’t help either, in fairness. But here we are today, with process in the firing line.

As someone who worked for a quango in a comms team and has run a few consultations, I feel drawn to offer thoughts on the speech and where it leaves us. There’s loads more to say on collaboration, culture and why good regulation matters.

If you want another take on how we got here, The Economist’s leader from January sets it out well.

For now, here are three things that struck me about a speech that, let’s not forget, came from a Labour Prime Minister less than a year into the job. That he’s speaking in such tones at all is noteworthy.

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