Journalism’s decline is more threatening than PR’s power

Seven years ago today, I left newspapers and became one of a seemingly growing number of journalists to ‘jump the ship’ into PR. As someone who loved news (and still does), it was a tough decision. But with no similar jobs available in Manchester, where I was moving to, it made sense to follow the work.

So I read with interest today research from the USA written jointly by ProPublica and Columbia Journalism Review, which reports that there are three times more PR professionals than journalists in the States.  The article, called ‘PR industry fills vacuum left by shrinking newsrooms,’ warns the decline of journalism makes it easier for Governments and corporations to get own message out.

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