It’s been a frenzied week for the media, which has taken navel gazing to new levels over the spectacular failure of lawyers to protect Ryan Giggs’ privacy. They may have succeeded for a while in keeping their client’s name out of stories of his alleged affair. But, as pressure mounted and newspapers’ displeasure at the fact that it was open season on Twitter grew, it was only a matter of time before traditional media named him. By the time John Hemming used parliamentary privilege to publicly name Giggs, the story had turned from a fairly trivial one to an issue of constitutional significance and no amount of legal heavy-handedness was going to suppress it. When the Sunday Herald broke ranks last weekend and named Giggs, public appetite for the story was huge – and resulted in a record number of hits on its website, despite the fact that item only appeared in print.