As tweets go, the responses to my lament that the headlines from the CIPR’s latest research into the profession are depressing were at opposite ends of the scale.

The first one, from Love Bot!

@blowndes: You tweeted or re-tweeted the word "depressed." We wanted to tell you we care and love you!

— Love Bot (@HereisSomeLove) February 24, 2015

Then former CIPR president Stephen Waddington, whose blog on the ’10 areas of pain’ identified in the research I was responding to.

@blowndes @CIPR_UK don't be depressed. Do something about it

— Stephen Waddington (@wadds) February 24, 2015

A bit more robust, although he is pushing the industry to raise its game. It also had the ring of a demanding client or stressed out line manager (of which there are many, if the research is correct).

Stephen’s blog post and the headlines in this infographic mirrored my view view that the industry needs to do more to raise standards and improve its reputation. But his challenge got me thinking: where do I – a mere manager in a small public sector comms team – sit within this snapshot? And what am I doing about it?

Continue reading “#StateOfPR: how I’m doing something about it” →