Links I like 10.12.04

Localism can raise the profile of PR’ – PR Week
I have just got back from a week away, so am slow in getting to this blog in PR Week from one of local government’s top communicators, Alex Aitken. In the article, he makes the point that the new Localism Bill could strengthen the role of PR as a tool to engage local leaders. Here’s hoping…

Piers Morgan v Alan Rusbridger – Twitter
Piers Morgan (@piersmorgan) has recently caught the Twitter bug and is busy tweeting celebrity contacts and anyone he can get a reaction from.  One exchange with Guardian editor Alan Rusbridger (@arusbridger) about the number of followers he has amassed particularly caught the eye. Rusbridger responded to the post above with the retort: ‘It’s not about the numbers, Piers.’

Links I like 10.11.19

‘The Splintering of the Fourth Estate’ – The Andrew Olle Media Lecture
I came across this on Twitter whilst having lunch: Guardian editor Alan Rusbridger’s lecture today in Australia about social media and its impact on journalism. I retweeted the link and it was almost instantly picked up by a former colleague who was writing a paper on social media for a client and was grateful for his insight. Sort of proved Rusbridger’s point.