The excellent We Love Local Government blog has just posted ‘in defence of the Pravda’ (tabloid-speak for council newspapers). It actually started more like an attack, but read on and it highlights the fact that there are actually some good and some bad council newsletters. And the decent ones are valued by their residents.
I’ve blogged about this issue recently, making similar points. They key point that councils need to demonstrate is whether residents value the newsletters they produce. Much of the research I have seen in my previous job suggests that they do.