Here are some facts I’ve found today that underline this argument.
1. A HCA Linked-in group, which has been running for more than a year, has more than 500 members and is a source of valuable feedback and lively debate on a range of topics.
2. The agency’s Twitter feed has almost 1,700 followers (there is potential for this to be a much higher number in my view).
3. Hundreds of councillors, more than 200 MPs, and more than 60 housing providers also tweet regularly – representing a fantastic opportunity for the agency to engage these groups. Some of the more regular users (including Grant Shapps) are also quite important to the agency!
4. Recent research has found that nearly 90% of journalists use blogs as a source of information.