Papers prove the best campaigns ‘work’

On the day I complete my latest round of Continuing Professional Development for another year, Roy Greenslade highlights the campaigning newspapers who have created much-needed apprenticeships and training opportunities in their localities.

I remember being impressed by the Bristol Evening Post splash when the paper hit 100 apprenticeships on the first day of its campaign earlier this year. No mean feat in these testing times. It seems, however, the EP got the idea from Ian Mean’s paper, The Citizen, a few months earlier.

It quite literally proves the old newspaper adage that the best campaigns are the ones that work.

Congratulations to the papers who have run these campaigns and made a difference to hundreds of young lives in the process.

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